Date:
Dear
Entrepreneur,
It's
unfair isn't it? Putting a ton of time and effort into marketing your
product or service and getting poor results. Would you like to be
getting a much bigger payoff from your marketing efforts?
Of course you would.
You,
me, every businessperson has the desire for their business to
get noticed and
responded
to.
But the truth is, 99% of all
business people are missing one crucial ingredient that could turn
their tired business
into a thoroughbred winner.
Many Will Try And Most Will
Fail
Listen, you can't open your
virtual doors, do a little advertising and expect a flood of customers
to come running. Sure you might be doing okay, making a few sales,
putting aside some extra money.
But darn it...You want more
than pocket change.
You started your business out
of a desire to quit "working for the man" so you could live life on your own
terms, to work when and where
you want - without someone breathing down your neck.
But at the end of the day,
what you need most of all is to be financially
secure.
Isn't that what the
entrepreneurial dream is really
about? The reason you're working your butt off...so why aren't things happening
like you hoped?
To Sell On The Internet You
Must Have The One Crucial Ingredient Most Business Owners Are
Missing...
...Relationships! Many
business owners fail to recognize that they're not really selling
products and services, they're selling themselves.
More
on
that in a moment, but first...
Can you answer "YES" to any of
these questions:
You purchased
a new gadget because a family member recommended it to you
You
ate out at a new restaurant after a friend raved about the
fabulous food
You
rented a movie because someone vouched for the action-packed
story line
You
picked up a book at the bookstore because a celebrity endorsed it
You
stood in line for 45 minutes at a gourmet coffee shop because
your neighbor said they served the best in town
If you said "YES" to any of
the above questions, you
have first-hand knowledge of relationship marketing.
People Want To Buy, But They
Don't Want To Be Sold!
Let's face it. The average
person has no problem handing over their money when it's something they
really want or need. But when they feel like they're being "sold" too,
then it's almost impossible to get them to crack open their
wallets.
Imagine
this scenario:
You walk into an appliance store and are met by a coffee
chugging slob who slaps you on the back, talks like a
walking advertisement, and insists on showing you some fancy fridge that
"you're just gonna love."
I don't know about you, but I'd be high-tailing it out of there so fast
his head would spin.
Now
imagine this scenario:
You go into the same appliance store and the same man greets you, but
he's nicely groomed, keeps his distance while offering you a cup of
coffee. You accept his kindness and he leaves you to browse at your
leisure, not saying a word.
The next thing you know you're feeling pretty comfortable, so you start
asking some questions about a fridge your interested in. He answers
your questions, explaining all the benefits. Then he shows you a
similar fridge, but it has more features and benefits. Before long
you've bought a new fridge and you're happy about your purchase.
So why did the second salesperson close the deal?
It's simple really.
Buying
means YOU'RE
in control...Being sold, the opposite!
Is there any frustration worse then feeling powerless?
I didn't think so!
Okay, so what does this have to do with relationships?
Trust...You didn't trust the first salesperson as far as you could
throw him, but the second one, well he sold himself
from the moment he approached you, and in turn instilled a sense of
trust in you. He's like that good friend who assures you the food at
the new restaurant is worth the money. And in the end, you felt
comfortable enough to take his word and hand over your cash.
Relationship
marketing is all about
trust!
Learn How To Sell
Yourself
And You'll Have
The
Ability To Generate BIG
Paydays
When you
sell yourself effectively, you literally hold the power to create the
wealth you've always dreamed of.
You see,
relationship marketing is one of the most valuable tools
you'll ever have and
if you know how to build trust with your potential customers,
you'll
have the ability to generate
the five and six-figure profits that you read about online.
Unfortunately,
the
majority of business building ebooks and courses will tell you what
to do, but they never
disclose how to do
it profitably
without throwing away your hard earned dollars on needless
and costly
experimentation.
But
get this:
You don't need to be a
internet marketing guru. All you
need to know is exactly
HOW.
And that's precisely what I wrote my "The Lost Art Of Relationship
Marketing" e-book to do - to connect all the dots for you so you don't
have to
figure it out for yourself through trial and error, like I did.
Make
no mistake:
Your Prospects Don't Know
You From Jack!
First
off, selling yourself on the Internet - as opposed to operating from a
brick and mortar store - is a little harder to do. It's a rule that
people are skeptical
of almost everything, which makes it really hard to sell a person
anything.
Your
prospects don't
know you, so you don't have their trust yet. You can recommend
something to them until your blue in the face, but without them knowing
who you are, you have a slim to no chance of getting them to buy
anything.
To
get their trust, you have to first sell yourself as somebody who is
trustworthy, and there are many ways you can do that.
Which
is why I'm writing to you.
You see, I've just completed a new resource called...
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Marketing"
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A simple technique for gaining
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Why building rapport with your
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An easy 3-step system for
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The A-B-C
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How to get
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without resorting to nagging or trickery
The
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4 ways to
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The
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customers for your business
How to
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The
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The no lose way to building a
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So, How Much Is This Thing
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Look,
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So...here's the deal...
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It
doesn't
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